A sudden outbreak of novel coronavirus pneumonia has seriously affected the world economy, and the financial and commodity markets are "flying down". In particular, the collapse of oil prices may have just begun to impact the coal chemical industry chain. In 2020, it will be another year of "disaster crossing" for coal chemical enterprises that will not happen for many years.

After entering the middle of February, with the peak of the domestic epidemic, the majority of chemical enterprises implemented the deployment and requirements of the Party Central Committee and the State Council for resumption of production and work, and quickly put into the action of full-scale spring ploughing and market protection on the premise of epidemic prevention and non-proliferation of the epidemic, and the resumption rate and operation rate continued to increase. However, new situations and problems such as insufficient consumption demand, sluggish chemical market, falling product prices and declining industry profits are also exposed. In particular, after March 9, the international crude oil price plummeted, which even sounded a tsunami warning for the whole industry.

At present, the downward pressure on the economy continues to increase, the market environment is becoming increasingly severe and complex, and the uncertainty factors are increasing. Haoyuan chemical industry is fully predicting the difficulties, shrinking the front line and preparing for a hard time. The company's internal unity of thought, concentration, hard internal training, tapping potential and increasing efficiency, stimulate endogenous power, recover vitality as soon as possible, and prepare and pave the way for seizing the opportunity of future development.

In combination with the current situation of internal management of the enterprise, Haoyuan Chemical Co., Ltd. takes "strengthening internal management and consolidating management foundation" as the core and adheres to "seeking benefits from management". On the one hand, the basic management of financial budget, material supply, projects under construction, product quality, maintenance spare parts plan, etc. shall be strictly enforced. On the other hand, we should focus on resource intensive and device optimization, carry out process optimization and equipment improvement around production increase and consumption reduction, intensive and efficient, focus on the comprehensive utilization of resources for intermediate products, process media, water, electricity and gas, and improve resource utilization; do a good job in system balance, process optimization, device stability and lean management to achieve long-term safe and stable operation and improve Operational benefits. By continuously strengthening internal management, production coordination, equipment maintenance, technical transformation, and optimizing resource allocation, the lean production management level of the enterprise has been further improved.

The market is a big stage for enterprises to show their core competitiveness. To improve the market operation ability of enterprises is an important content to cultivate and enhance their core competitiveness. The epidemic prevention and control period of more than one month has given birth to new business forms and models. The operation of the chemical industry should also learn from Internet thinking, cross-border and extended characteristics, innovate marketing concepts and models, establish and improve the marketing network and service system suitable for the characteristics of enterprises, reduce management costs and improve marketing efficiency.

Follow up, save and follow, enhance customer satisfaction and loyalty; carefully cultivate and shape corporate brand, improve product awareness and influence. After careful operation and service improvement, Haoyuan chemical has established a strong brand awareness, which has been well received by dealers and industry insiders.

In front of risks, enterprises should not only think about "living", but also look at "opportunities" from "danger". The epidemic situation will certainly have a certain impact on the normal production and business activities of enterprises, but it is also an opportunity to accelerate the transformation and strengthen the internal force. It is inevitable for enterprises to adjust the product structure and marketing strategy in time due to environmental changes, and further development can be achieved in the long run.

The tide of market is normal, and the unexpected "black swan" is hard to avoid, but the chemical market is a continuous sea. Since we decide to sail far, we are not afraid of the wind and waves. We should be firm in our confidence, unite as one, and take the idea of working together in the same boat to root in our hearts. Together with Haoyuan chemical, we will overcome difficulties and difficulties, ride the wind and waves, sail far and wide, and usher in a more brilliant rainbow.